….and here is what they provided us to share with you: A popular debut at this year’s LA AUTO SHOW was the refreshed Mazda CX-5 and the all new Mazda CX-3, which has sex appeal in a segment where it normally isn’t found. One drawback is a high load floor cutting into the CX-3’s cargo room. Cadillac asserted its objective to regain its prominence alongside the German sports leaders in the luxury segment and introduced the ATS-V sports sedan and coupe: Other brands observed at the two-day media event include the next generation Ford Explorer, as well as debuts from Toyota, Scion, Volkswagen, and the MOPAR enhanced Dodge Challenger: ]]>
What Does Corona Virus Mean for Advertising?
We have lived through Swine Flu, Ebola, SARS, and now Corona Virus. What makes Corona Virus unique is the fact that it is officially a pandemic. The point of this article is not to spread fear (there is enough of that) or tell you what you already know. The … Read more
Messenger Marketing: Why It’s Hot
Mobile messaging is not a new technology or practice. We’ve all been doing it for years now. However, recent applications of its use in commerce has shown compelling reasons to think about implementing messenger marketing in your mix. 1. Popularity Messaging used in business is becoming more common everyday. Why? … Read more
Three Tips to Optimize Audio Ads
When advertisers are preparing a new spot for an audio advertisement, a lot of time is spent on deciding how long the spot should be. Westwood One wanted to see if spending a significant amount of time on deciding spot length had a strong enough impact to justify the time … Read more