{"id":4317,"date":"2015-04-30T19:27:40","date_gmt":"2015-04-30T19:27:40","guid":{"rendered":"http:\/\/www.mediapartnersworldwide.co\/?p=4317"},"modified":"2024-05-03T14:30:21","modified_gmt":"2024-05-03T18:30:21","slug":"todays-female-consumer-romancing-the-store","status":"publish","type":"post","link":"https:\/\/www.mediapartnersworldwide.com\/todays-female-consumer-romancing-the-store\/","title":{"rendered":"Today\u2019s Female Consumer \u2013 Romancing The Store"},"content":{"rendered":"

Welcome to the era of the empowered shopper. Nowadays consumers have deals in the palm of their hands from Groupon to CouponSherpa. On the other hand consumers still want to be romanced. Sara from Chicago said that \u201cshopping is electric \u2013 it just charges me up.\u201d Sadly the increasing availability of online shopping can turn the most enjoying experience into mundane \/ passionless task. Women shop based on emotion; they go to the same stores because of the connection they have with the product and the great customer service. The digital world is separating that connection.<\/p>\n

For more profile information on the smart, savvy, multi-channel female shopper visit http:\/\/waggeneredstrom.com\/what-we-do\/retail-report<\/a> to download the study, or better yet, contact MPW to better learn how to target the empowered consumer using both digital, broadcast, and print media.<\/p>\n","protected":false},"excerpt":{"rendered":"

\t\t\t\t\t\t<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56],"tags":[62,63],"yoast_head":"\nToday\u2019s Female Consumer \u2013 Romancing The Store - Media Partners Worldwide<\/title>\n<meta name=\"description\" content=\"The impact of digital multi-channel shopping options on female shoppers as it saps away the emotional connection typically found only in actual stores.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediapartnersworldwide.com\/todays-female-consumer-romancing-the-store\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Today\u2019s Female Consumer \u2013 Romancing The Store - Media Partners Worldwide\" \/>\n<meta property=\"og:description\" content=\"The impact of digital multi-channel shopping options on female shoppers as it saps away the emotional connection typically found only in actual stores.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mediapartnersworldwide.com\/todays-female-consumer-romancing-the-store\/\" \/>\n<meta property=\"og:site_name\" content=\"Media Partners Worldwide\" \/>\n<meta property=\"article:published_time\" content=\"2015-04-30T19:27:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-03T18:30:21+00:00\" \/>\n<meta name=\"author\" content=\"Media Partners Worldwide\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Media Partners Worldwide\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mediapartnersworldwide.com\/todays-female-consumer-romancing-the-store\/\",\"url\":\"https:\/\/www.mediapartnersworldwide.com\/todays-female-consumer-romancing-the-store\/\",\"name\":\"Today\u2019s Female Consumer \u2013 Romancing The Store - 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